The article focuses on the metaphorical term used in order to describe Łódź at the turn of nineteenth century. Apart from conventional names, such as “Polish Manchester” or “the other Babel”, journalists from Warsaw searched for fresh metaphors, which were supposed to establish a unique character of the cottonopolis. The journalist who coined the term “linear city” referred to the territorial expansion of the metropolis (underlining the pace of development), as well as the topography of the city. A lot of attention was also paid to the contrasts in Łódź (“an interesting city”), where wealth and poverty existed in an odd symbiosis, even within the space of one street. The journalists from the capital, though perceived Łódź through its...